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This panel will provide an overview of the current status of platform liability, including the challenge for platforms to avail themselves of DMCA Safe Harbor while still monitoring user-generated content on their platform. Acknowledging the legal and practical challenges presented by potentially infringing user-generated content (particularly in light of the widespread use of generative AI, in which infringing content is not as easy to detect), this panel aims to bring together technologists, content owners, and platforms to explore voluntary measures for addressing this issue. We will talk about measures like YouTube’s ContentID, voluntary takedown processes, and other rights management solutions and how they may be adapted for different types of content.